What’s working?
Maybe you’ve experienced this or maybe even your business is currently doing this: having clients fill out a form or questionnaire asking about age, interests, etc and how you heard about the business (tv, radio, social media ad, word of mouth).
These are all ways to accurately see who the typical clients are for that business.
And that information can be used to develop an effective strategy and narrow down a target audience for future marketing.
Now, I understand that there will be people outside of the usual client demographic, but targeting the most likely client base will bring the most bang for your buck when it comes to your ad spend.
And if you’re not keeping track of your client demographic… why not?
Fill out the free marketing analysis form and we can figure out what will work to get you more clients.
Talk soon.
-Tyler